“We’ve all heard this, but most are lousy at it. How do I know? Because the clients and referral partners who choose to work with me tell me so, and the data from our converted leads confirms its effectiveness.
Even the warmest leads and your past clients (those who already know and trust you and should be your biggest fans) need to be consistently followed up with.
With only a finite amount of time available, the best ways I’ve found to ensure this always happens are to either delegate or automate. We have a virtual assistant with scripts interacting with our CRM and consistently calling, emailing, and texting leads and clients.
We also utilize automated lead nurturing software to continue to engage with leads until they reply (there are many options available for this, depending on your industry). At the bare minimum, schedule follow-up in your calendar.
We’ve found that even warm leads, that have specifically requested information on our product/service, don’t engage us until around the 8th contact."
-Bri Lindley
Working your leads with consistency and persistency is key to your success! Use the tools built into the DMI Final Expense Marketing System to maximize your efforts!
Dunhill is here to help you generate and close more business, from sales tips like this to our new Final Expense Marketing System, which generates, organizes, and re-targets prospects.
Click below to get started today!